Account-Based Marketing Specialist

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Company details

Type of job: Remote
Country: England
City: London
Company: Hack The Box
Company website: https://www.hackthebox.com/join-us

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Description of the offer

Ready to embark on the quest of joining Hack The Box?

At the end of this thrilling journey, you’ll become a proud member of Hack The Box, with the ultimate mission to help redefine cybersecurity expertise. Get ready for an exciting adventure into the world of cybersecurity!

✨ The core mission of the Account-Based Marketing Specialist

Create meaningful and valuable content and campaigns for HTB’s target accounts, reaching net new audiences with tailored messaging that delights and excites potential customers.

The fellowship you’ll be joining:

The team consists of two B2B marketers, the Global Outbound Marketing Manager and the B2B Customer Marketing Specialist.The team collaborates closely with inbound marketing, sales, product and product marketing, and many more departments, driving impactful campaigns from ideation to execution and beyond.

⚔️ Tools & weapons you’ll be using in your adventures:

The team currently uses Google Suite, Asana, HubSpot, ZoomInfo, G2, event marketing platforms like Informa and Swapcard, Hotjar, and Highspot as their main tools.

The adventures that await you after becoming Account-Based Marketing Specialist at Hack The Box:

• Executing marketing-based programs to assist in achieving net new targets, including writing outbound email and social media campaigns to create awareness and build demand
• Create hyper-targeted and relevant collateral for top accounts, including brochures and dedicated landing pages
• Research key industries and regions, working closely with product marketing to develop 1:few and 1:many campaigns based on ICP data
• Contribute to the outbound marketing program strategy by creating customized communication, supporting engagement and adoption of product releases to target accounts, including both virtual and onsite event communications
• Partner with internal departments, working closely with marketing and sales stakeholders to identify new opportunities with top logos

Skills, knowledge, and experience points required to unlock the role of Growth Marketing Specialist at Hack The Box:

• A minimum of 3 years professional marketing experience is required, ideally in B2B SaaS, especially cybersecurity
• Self starter with excellent communication skills, both written and verbal, ability to execute on strategic programs that meet B2B marketing and sales needs
• Great collaborator, track record of successfully working close with cross-functional teams, especially sales
• Can balance both analytical and creative thinking, comfortable working with tight deadlines in a fast-paced environment
• Hands-on experience building marketing campaigns and using CRM tools like HubSpot
• Fluency in English

️ What your Hack The Box adventure will have in store:

• You’ll have the exhilarating opportunity to contribute to a product that is highly appreciated by users and the cybersecurity community at large.
• You’ll experience a highly supportive and caring environment, fostering growth, flexibility, and autonomy.
• You’ll embark on an exciting journey of continuous learning and problem-solving, leveling up as our organization grows.
• Most importantly, you’ll have a blast at HTB because fun is an essential ingredient in our recipe for success! Just wait until you see our global meet-ups!

The gems you’ll be enjoying as Growth Marketing Specialist:

• Private health care
• Paid paternity leave 25 annual leave days
• Free lunch & snacks at the office
• Dedicated budget for training and professional development, participation in conferences
• Full access to the Hack The Box lab offerings; so you can learn how to hack
• State-of-the-art equipment (mac, iPhone, and mobile plan)
• Flexible WFH (Hybrid Model) – Fully Remote is also an option

️ The Quest of Becoming Hack The Box’s Growth Marketing Specialist:

• Level 1: Like in any game, you start as a Noob. Level one’s objective: submit your application.
• Level 2: After applying, you unlock the Script Kiddie rank! This level’s objective: pass the screening process.

• Level 3: Now you’re officially ranked as Hacker and you’re ready to meet the Talent Acquisition team. Level’s objective: highlight your past achievements, ambitions, and values.

• Level 4: As a Pro-Hacker at level 4, you’ll unlock the “boss level”, which involves meeting the hiring manager. Level’s objective: connect with the hiring manager and share with them your achievements.

• Level 5: Now you’re an Elite Hacker! Level’s objective: complete an assignment that aligns with day-to-day job-related tasks and responsibilities.

• Level 6: Congratulations, you’re now a Guru! Not many reach this level . Level’s objective: have a constructive, final conversation with senior leadership to explore the role and your future at HTB.

• Level 7: You’ve achieved the Omniscient rank and officially received an offer from HTB! To complete the last level and the Quest, all you need to do is accept the offer.

• QUEST COMPLETE. Congratulations, you’re officially one of us Your next quest: complete the onboarding.

Hack Your Career, Today. Join us in this epic adventure of cybersecurity at Hack The Box!

At Hack The Box, we are on a quest to find the most exceptional and enthusiastic talent to join our team. Whether or not you consider yourself a gamer, we value what makes you unique and want to know more about you. This job post provides just a glimpse of the incredible gamified experience our business and consumer customers enjoy through our platforms. So, if you’re ready to embark on a journey of disruption, growth, and adventure, we can’t wait to meet you!

ABOUT HACK THE BOX

Hack The Box is a leading gamified cybersecurity upskilling, certification, and talent assessment platform enabling individuals, businesses, government institutions, and universities to sharpen their offensive and defensive security expertise.

Launched in 2017, Hack The Box brings together the largest global cybersecurity community of more than 2m platform members and is on a mission to create and connect cyber-ready humans and organizations through highly engaging hacking experiences that cultivate out-of-the-box thinking.

Offering a fully guided and exploratory skills development environment, Hack The Box is the ideal solution for cybersecurity professionals and organizations to continuously enhance their cyber-attack readiness by improving their red, blue, and purple team capabilities.

Rapidly growing its international footprint and reach, Hack The Box is headquartered in the UK, with additional offices in Greece and the US.

 Exciting News: In Jan 2023 we secured a $55 Million Series B funding  The new investment will accelerate Hack The Box’s growth trajectory with a focus on further building out its category-defining “gamer-first” solutions offering. Hack The Box will also enhance its go-to-market function, doubling down on the company’s ongoing international expansion with strong commercial traction in the US, Europe, and APAC.

Get more insights about our HTB culture and employee experience by visiting our career site and Glassdoor.

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How to apply?

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Tags: Marketing