SEO Manager

PLEASE NOTE THIS ROLE IS FOR OVERSEAS APPLICATION, NON -U.S. ONLY. NO DOMESTIC (U.S.) APPLICATIONS WILL BE CONSIDERED.

SEO Manager

As a member of the User Acquisition team, you will work cross-functionally with ecommerce, analytics, marketing, and other enterprise functions to meet our aligned targets for SEO growth. The ideal candidate is proactive, results driven, a strong communicator, and keen to grow expertise within DTC. You are a problem-solver and forward-thinker who is instrumental in effectively implementing a core component of our long term business strategy.

Your responsibilities will include: 

• Develop, socialize, and champion the SEO strategy, backed by data and forecasts
• Create and execute the roadmap for SEO initiatives based on opportunity analysis, SEO standard methodologies and trends, sophisticated keyword research, and continuous performance monitoring
• Lead planning, execution, and analysis of SEO programs and campaigns
• Collaborate with cross-functional teams to implement SEO best practices, execute day-to-day tactical website updates, and drive growth by following the SEO roadmap
• Partner with insights and analytics to develop SEO dashboards, and prepare regular updates for business stakeholders on SEO performance and impact of initiatives
• Keep up with SEO industry trends and methodologies, and work closely with cross-functional teams to integrate SEO standards during site redesigns, major and minor enhancements, new site features, and new product launches
• Educate Ecommerce, Web Development, Product Marketing and other relevant teams on SEO best practice
• Have a clear point of view and ability to present convincingly to leadership teams, internal partners, and vendors
• Provide regular updates to stakeholders on project status, timelines, and results
• Balance several initiatives efficiently and in parallel, and shift priorities as needed

What You’ll Need to Have: 

• Bachelor’s degree or combination of relevant education, experience, and training
• 3-5 years of relevant, hands-on SEO experience

What We’ll Love About You:

• Experience driving organic search traffic for enterprise websites, including impact on conversion
• Technical ability to implement some SEO optimizations without using additional development or engineering resources
• Familiarity with SEO industry tools and resources
• Strong analytics and return on investment mindset and ability to use data and insights to make informed and impactful recommendations
• Outstanding communication skills and strong ability to frame stories; make clear, impactful recommendations; influence and align cross-functional teams toward common goals; and communicate technical information clearly to non-technical audiences
• Creative, results-oriented, and analytical problem solver with a passion to drive growth for the business with the ability to successfully drive complex issues rooted in data
• Comfort using data to identify and analyze areas for improvements; excellent at both quantitative and qualitative analysis
• Ability to learn quickly and adapt to an always-evolving organization and search industry
• Experience working with development teams to ensure SEO best practices are properly implemented on newly developed code
• Ability to establish good interpersonal relationships with a variety of colleagues
• Problem-solver with excellent follow-through and a solutions-centric demeanor

What You’ll Love About Us:

• Competitive base compensation
• Bonus program
• Paid Time Off
• Volunteer Time Off
• Wellness Days Off
• A fun, creative and energetic work environment.

About Scentbird:

Scentbird inspires fragrance lovers to go beyond the ordinary and sample scents that evoke passion, confidence, and the unknown. Our mission is to revolutionize the way we perfume by bringing the ultimate fragrance playground right to your fingertips and offering a digital subscription service that lets members choose from over 500+ designer perfumes each month.

About the Brands:

• Scentbird: The easiest way for fragrance lovers to discover, try, and buy their favorite scented products without a commitment

• Deck of Scarlet: Deck of Scarlet was created to break the boredom and shake up clean beauty. The line of bold cosmetics features vivid colors, innovative textures, and unprecedented finishes that bring the fun and creativity back to clean beauty.

• Confessions Of A Rebel: We’re not afraid to provoke. Our fragrances are made to excite and inspire: some are subversive, others are straightforward, all are compelling in their own right. He, she, they, YOU – our confessions are not caged in by gender.

• Goodhabit: Built for the digitally native generation, Goodhabit is pioneering the movement in defending your skin against artificial blue light and modern day skin stressors. We’re developing clean, conscious, and effective skincare solutions that keep you connected, and your skin, protected.

• Sanctuary: Our newest brand to the Scentbird family. This fragrance, just like the playful creature that was its muse, this scent opens with an energetic blend of red berries and fresh bamboo as a nod to the Red Panda’s favorite foods, while pink pepper adds an extra lively twist. Verdant notes like white tea, violet, and oakmoss pay homage to its habitat in the Himalayan Forests and mountains of China, as cashmere woods evoke a soft, cuddly feeling.

• Drift: drift is uprooting the traditional air-care market. With beautifully designed products that blend in with bespoke scents that stand out. We take pride in our fragrances, keeping them free from the traditional chemicals used in the fragrance industry. We are always phthalate and paraben free. drift’s subscription customer base is loyal and growing fast.

Scentbird is committed to bringing individuals from different backgrounds and perspectives into the Nest. We strive to uphold an inclusive environment where individuals of all different backgrounds, ages, colors, ethnicities, gender, or gender identities, genetics, physical or mental abilities, protected veteran status, race, religious or sexual orientation, thrive. We respect the laws enforced by the EEOC and are dedicated internally to going above and beyond in fostering diversity. Come as you are – we’re excited to meet you.