Hi, we’re token.com. Our goal is to create a world where money can flow effortlessly into the things people truly care about. token.com is the fun, simple and social platform to discover and invest in the game-changing ventures of tomorrow. At token.com we recognise the positive value of diversity, we promote equality and challenge discrimination. We actively encourage job applications from people of all backgrounds.
We’re a high-performance team of around 60 people. We have freedom and responsibility, a culture that encourages innovation, offers ownership and embraces knowledge sharing. We are now working as a team first, remote friendly company, arranging monthly get-togethers and regular team retreats. We also have a co-working space in London for collaboration and socialising.
We are looking for a creative VP of Marketing who will lead a team of marketers during a period of rapid growth and disruption. You’ll create binge-worthy content that equally educates and entertains our users while relentlessly analysing data to unlock customer-driven insights and capitalise on high-impact opportunities.
You’re a master at captivating audiences with snackable content, continuously innovating, inspiring, and driving exponential organic growth. We’re looking for someone who can leverage their unrivalled marketing expertise to rocket token.com to new heights!
To help you best prepare, we’ve outlined the interview process for this role, we aim to have this process completed within 3 weeks:
30 minute google meets call with our Talent Specialist
1 hour google meet with our Chief Commercial Officer
1 hour google meet with our Head of Product Design
Online presentation of a case study to a panel
Final in-person meet with Mel our CEO
What we’re looking for:
What you’ll be doing:
1. Establish the narrative on Snackable token investment within the crypto sphere and start to reach our target audiences beyond it.
2. You will help build a booming customer base of 2M active users, driven by organic growth.
3. You will grow and cultivate a community of over 1,000 token content creators on our platform.
4. Strategically create FOMO to accelerate our growth.
5. You will attract KOLs to our platform.
6. You will partner with halo-token projects to champion their story on our platform.
7. You’ll inspire, develop, and empower our marketing team to do their best work.
8. You will be focused on driving growth and determining the best strategies to get there.
9. Work closely with product and design to optimise UX and brand growth.
10. You’ll create captivating campaigns that evolve our brand as we expand.
11. Stay on top of market research and industry trends to keep us ahead.
12. Manage performance metrics and budget tracking while establishing benchmarks.
13. Leverage your broad marketing expertise in CRM, social, performance, brand, and product marketing.
Benefits
What we offer you!
Our team members are rewarded well! UK employees are offered the below, and we will aim for similar elsewhere:
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